For more than twenty years, the Internet has completely changed the way of life of man. It affects all areas of life: love, business, travel, work, trade, industry, leisure, health, education...
Its use is growing rapidly and the digital transformation of companies is growing. Soon, only a tiny fraction of the world's population will have access to the internet.
However, we realize that some innovations are not new in substance but they are innovative in form. In addition, some innovations
How far will digital transformation go?
At the moment, digitization is a process that has only just started. Every day, new technological innovations are emerging.
Certainly, change can create doubt and fear, but it is essential to adapt to it. Today, it is artificial intelligence that is imposing itself in many areas. A fascinating, smarter, more efficient digital world is now available thanks to artificial intelligence. Transformation will never stop as long as evolution remains.
All aspects of your business can be digitized. See it as an opportunity: to do better, to do tasks with added human value, to abandon repetitive administrative tasks.
What are the challenges for companies in relation to the perpetual movement of digital?
The new generation is automatically immersed in the constantly evolving digital world. The trade war and competition are felt there more than ever. Even the most reluctant companies will no longer be able to do without digital: transformation is essential.
Many professionals and specialists in the field can help and support companies to find the way. It is not an easy step without obstacles, because the process is complex and requires a considerable budget. Moreover, digitalization is not a frozen or fixed concept.
Its implementation implies possibilities of change to follow the perpetual movement. People, customers and their behaviors and also digital innovations must be at the heart of a winning strategy. Defining objectives, designing digital strategies and implementing digitalization operations are an important step. But also keeping up with perpetual motion is also a major challenge.
How to stay in the digital race?
As in a sporting discipline of car racing, digital is a race against time. Whoever arrives first keeps their title and maintains their lead. But for this situation to remain, solid measures are necessary: harder training, solicitation of the products of technology, knowledge of the adversaries (strengths and weaknesses)... For all the companies which embark on digital, the following measures are possible:
- train and initiate all employees in digital activities
- inculcate digital as a value
- set up a strategic monitoring commission on the digital world
- put in place sufficient tools, resources and budget
This is why digital is in perpetual motion: new software, new devices, new ideas emerge and replace the previous ones. This is perhaps what creates the most frustration and friction: yesterday's methods and yesterday's businesses can quickly become obsolete today.
